Category Archives: Kia

The Accolades Come Rolling in for Kia

In the past few years, Kia has become quite the contender in not only the US market, but the global market as well. Their product line is comprised of award-winning vehicles such as the Optima, Sportage and Sorento.

This isn’t to say their other models are not privy to accolades as well; in fact, the 2012 Soul, Sorento, Optima, Optima Hybrid, Sportage, and Forte Sedan have all been named 2012 IIHS Top Safety Picks. Even the little Rio 5-Door was named ‘Best Hatchback’ by VroomGirls.com.

In addition, Kia was recently rated No. 1 for best Total Coverage of Ownership in 2011 by Kelley Blue Book. With the styling, refinement, quality and price for new Kia models, we can’t argue.

So, what are you waiting for? Get out there and test drive an all-new 2012 Kia Optima; it’s said to be “A Dream Car for Real Life

Drive Safe,

-KK

Pick Your Favorite: Teasers of This Year’s Super Bowl Commercials

The Big Game is almost here! But, the game is only one part of the equation. There’s a battle brewing between automotive brands for the best Super Bowl ad, and it’s our pleasure to do the judging.

In the past week or so a automotive brands have given us peeks at their Super Bowl commercials, which we’ve listed out below. So, which one is your pick?

Toyota’s “It’s Reinvented”

Toyota Camry Effect “Connections”

Volkswagen’s “The Bark Side”

Lexus’ 15-Second Teaser for the “Big Game”

Kia’s “A Dream Car. For Real Life.”

Chevrolet’s “2012”

Chevrolet’s “Chevy Happy Grad”

Chevrolet’s “Last Drop”

Enjoy the game!

-KK

2012 Washington Auto Show Is Coming Your Way!

The 2012 Washington Auto Show is coming up and we couldn’t be more excited!

The first day kicks off at noon on Friday, January 27th with over 700 makes and models on display! Ride & Drives for Toyota, Fiat, and Cadillac will be running all week from 12pm to 10pm at night. In addition, be sure to attend the Advanced Technology SuperHighway, where over 28 automotive manufacturers will present 65,000 square feet of modern innovations in automotive safety and green technology.

Of all the cars on display, there are a few that you’ve got to see.  One of which is the Volvo XC60 Plug-In Hybrid Concept, a vehicle that could deliver 270 horsepower and get as much as 100 mpg! One of the best designs from recent auto shows is the 2013 Ford Fusion, a car that has garnered long stares and has already earned an award for “Best Production Vehicle” by Eyes on Design at NAIAS in Detroit.

For enthusiasts, a must-see is the all-new 2013 Scion FR-S which was created under a partnership between Toyota and Subaru to create a domineering sports coupe. We think that they’ve done just that.

2013 Scion FR-S

There are also giveaways, contests, and much, much more. So with everything that’s going on, we hope to see you there!

-KK

Here is a list of featured manufacturers that will be on display:

For directions, schedule of events, hours of operation and media galleries click here: www.washingtonautoshow.com

Meet the Mechanics at Koons Kia

Koons Kia of Woodbridge held their quarterly Owner’s Clinic last week to introduce customers to the mechanics who would be maintaining their cars.

“I know this is an Owner’s Clinic, but I prefer to call it a ‘Right from the start’ clinic,” said John Fee, General Manager of Koons Kia Woodbridge. “This is your opportunity to meet the people who will maintain the car that you just purchased. We want to take care of your needs right from the start.”

One of the best parts of my job is meeting new customers.

The thirty-five people in attendance received information on service hours and talked with the Woodbridge employees about their service questions. One audience member asked about changing a tire and received a firsthand demonstration.

Vehicles today are much more sophisticated than they used to be.  Koons Kia’s ‘Right from the start’ party is a great way for our customers to learn more about their brand new Kia and Koons in general.  Every person who asked a question received a lottery ticket. Other giveaways included first aid kits, GPS devices, tire pressure gauges, car wash buckets, tire brushes, and gift certificates for oil changes.  Guests got to nosh on mini-subs, pizzas, and cheese sticks from Joe’s Pizza. Chicken fingers and fries were available for the children.

The Woodbridge Kia store is one of our organization’s fastest growing brands. The dealership began as a used car outlet in May 1994. Then in June 2009, the store picked up the first Koons Kia franchise. Initially they were selling seven to eight Kias per month. In March 2011, they sold 84 new Kias.

The store plans to hold its next Owner’s Clinic in June. Check the Koons Kia of Woodbridge facebook page or my blog for more details.

Chat soon.

-KK